Video email is a more effective means of reaching potential customers, of promoting your products, services or events. The usage of streaming video ads via emails brings plenty of advantages over text/image based emails. A streaming video is an excellent solution with great impact on the viewer. It combines the advantages of “classic” TV ads with the Internet’s most significant characteristic, interactivity.
In other words, a youtube video is more appealing to the viewer, who in turn grows more responsive to what you must offer. Video email marketing is now more costa effective than regular HTML emails, TV ads or web advertising, because, on the one hand, it’s now less expensive to produce and distribute, and on the other hand, it makes customer targeting much easier too.
Video Email definition – When we were to define how to send video in email, it might be being a rich media marketing tool employed by progressive organizations to be able to promote goods and services, by making use of short, catchy, informative ads, with the goal of raising awareness towards the viewer concerning the promoted products/services and drawing them into buying the above-mentioned products/services.
Characteristics of Video E-mail Marketing – It is common knowledge that today people consume videos in escalating numbers, with online (PC,iPhone,iPad and Smarphones) outstripping the TV. Information is delivered on-demand and at a higher rate via video than through images.
The main advantage that videos in email marketing has on the traditional, text/image format approach is that videos can arrive at the point considerably faster and consume less time of the viewer. As opposed to being forced to read a page of text, attempting to “hit” your message that you’re actually attempting to deliver, it is possible to provide you with the same message in a smaller timeframe in a more rich and rewarding manner.
Benefits of Email Online Video Marketing – If you opt to use video emails within your marketing campaigns then you can certainly capture the viewers attention easier and deliver your message to prospects much faster than simple text/images.
A relevant video ad can contain information, offers, invitations, membership reminders or even a product launch. Put in a personalized message, a voiceover or music and you will have your viewers attention like never before. By making use of videos, the prospective customer can relate more for your company and to what you’re promoting. To lessen cost, you are able to take quality royalty free nbefmd templates or footage, and also by adding images, text plus your logo, the result is actually a powerful yet cheap branded ad.
Today’s technology offers you the ability to send a relevant video in email, stream your videos on a video website landing page without eating increase your bandwidth, then track traffic and analyze results. Look at the impact that video emailing have versus HTML email marketing. Select a emailing service that can let you know how and when your videos were played, the number of viewers clicked and visited your web site after watching your ad, how many of these visits converted into sales, and so forth.
Why not also stream your video ad on your websites homepage. It’s like handing out a business card. Video can become an increasingly important sales and marketing tool, so allow it to be visible. Find a solution provider that will combine video emails with video streaming for your site.